Consumer Protection Law Term
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The
concept of consumer protection law originated and is a part of consumerism. The
word "Consumerism" means the process of realizing the rights of the consumer and
ensuring right standards for the goods and services for which one makes a
payment. Any consumer protection law should incorporate representations from
different non-government consumer organizations, the government, the sample
consumers of particular products, organizations representing trade, industry and
service providers, the lawmakers and those in charge of implementation of the
laws and rules.
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A consumer protection law identifies and eliminates hazards in the production of
consumer goods and services. There are many areas where such a law is
desperately needed. Producers have a tendency to plunder over the resources and
processes in their pursuit for more and more profits. Americans are fully aware
of their rights as consumers and are increasingly demanding more and more
protection from ill treatment of waste management, water management,
environmental cleanliness and other health and safety areas affecting them.
Protecting the consumer from the uncaring and unethical pursuits of capitalists
is the bases of any consumer protection law. Consumers come to a common ground
whatever their political affiliations may be as far as their consumption of
goods and services are concerned. They seldom do their shopping as per their
political views meaning that the flaws in consumer goods and services affect
them regardless of their goals or professions or any other aspect.
The consumer has to be aware of his rights and play a key role in directing the
corporate world towards more supportive response for their rights. The U.N. has
also issued some guidelines for consumer protection:
(a) To assist countries in achieving or maintaining adequate protection for
their population as consumers;
(b) To facilitate production and distribution patterns responsive to the needs
and desires of consumers;
(c) To encourage high levels of ethical conduct for those engaged in the
production and distribution of goods and services to consumers;
(d) To assist countries in curbing abusive business practices by all enterprises
at the national and international levels which adversely affect consumers;
(e) To facilitate the development of independent consumer groups;
(f) To further international cooperation in the field of consumer protection;
(g) To encourage the development of market conditions which provide consumers
with greater choice at lower prices.
It is the increase in the consumers’ expectations of safety and quality that has
given so much emphasis to consumerism and laws protecting the consumers. More
consumers are demanding medical, financial transactions, credit card transfer of
payment protection, marketing and advertising techniques used, better safeguards
in managed care, and reasonable standards on global issues like trade, food
safety, and the environment.
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Environmental Consumerism
One of the areas where consumers are propagating their concerns is the
environmental responsibility of the corporations and the businesses known as
green consumerism. It pertains to the environmental analysis based on the
analysis of consumption and various demands on products and services by the
consumers. An environmental protection law as such promotes ecological,
historical and scenic values, as well as scientific, geological and educational
ones regarding the consumers. Any environmental protection to consumers must
incorporate consumer values and preferences.
Environmental consumerism generates more revenues for businesses due to their
appeals to the consumer values, health and safety. Firms usually look for a
positive increase in consumer perceptions towards their products and
subsequently position their products in the minds of the consumers as an
environmentally supportive product. Consumers have an inherent perception of the
purifying nature of products and prefer those, which abide by the rules of
health and safety to them. They do not support the demand of the products that
are harmful to them in any way. The ethical, environmental and social commitment
to consumers of an enterprise is reported with respect to human rights, workers'
rights, protection against the exploitation of minors, and safety and health
assurance at work.
Modern businesses are viewed as responsible for environmental factors and are
required to:
(a) Support a precautionary approach to environmental challenges;
(b) Take initiatives to promote a higher environmental responsibility;
(c) To stimulate the development and the spreading of environment- friendly
technologies.
There are many companies that abide by the environmental and social aspects in
their provision of goods and services. Some of these are:
• Avon Products, Suffern, New York
• Avon Springdale Manufacturing Facility, Ohio
• Avon Morton Grove, Illinois
• CESG-Centro de Excelencia Para, Brazil
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